Lattimer Communications wins AMY award
Compiled by Titus Falodun Staff Writer | 3/21/2014, 3:51 p.m.
Lattimer Communications, a marketing communications agency, was awarded best advertising- multicultural for its Visit Orlando initiative, “Visit Orlando without Kids” at the American Marketing Association, Atlanta Chapter’s Annual AMY Awards at the Fox Theatre. The promotional campaign encouraging affluent African-Americans to consider Orlando as an adult vacation destination featured a mix of digital advertising, a sweepstakes, radio promotion, targeted email, video, and blogger integration with the use of Lamar and Ronnie Tyler of Black and Married with Kids. Both Platinum and Gold distinctions were presented to Lattimer Communications for “Choose Albany, GA,” a promotional video shot solely on the iPhone 5s, developed for the Albany-Dougherty Economic Development Commission. These distinctions were awarded for “Creativity (Web Video) - Videography” and “Video for the Web - Travel” respectively.
Fourth Annual White Coat Grady Gala Raises 1.26 Million
ATLANTA – With a sold-out attendance of more than 700 community leaders, the 4th Annual White Coat Grady Gala raised $1.26 million by the Grady Health Foundation for the Grady Health System this past weekend. Donations will support the Grady Health System’s vision to become the leading public academic healthcare system in the United States. The fundraising event also honored Grady’s Healthcare Heroes and the patients they serve with a black-tie dinner and awards ceremony held at the Georgia Aquarium. Video testimonials and standing ovations were given as the honorees accepted their awards. This successful fundraising event is scheduled to return to the Georgia Aquarium next year on March 14, 2015.
CAU hosts sixth annual Spirit of Greatness Gala
Clark Atlanta University and the Clark Atlanta University Alumni Association will present the sixth annual Spirit of Greatness Gala at 7:30 p.m. Saturday, March 22, in the Hyatt Regency in downtown Atlanta. Tickets for the annual scholarship fundraiser are $150 and can be purchased online at www.cauaa.org. This year’s gala also celebrates the 25th anniversary of Clark Atlanta’s consolidation in 1988. In addition to raising funds to support young scholars, the event also recognizes alumni and friends of the University who have distinguished themselves in their fields of endeavor. This year’s honorees include five individuals who continue to model excellence in education, the struggle for equal and human rights and economic empowerment. The honorees are:
CAU will celebrate the 25th anniversary of its consolidation during the institution’s annual Founders Week, March 16-23, 2014. For more information on the University’s anniversary observance, the 2014 Spirit of Greatness Gala or Clark Atlanta University Alumni Association, go to www.cau.edu or call 404-880-8935.
Black Men Run
Black Men Run was started out of necessity. The founder, Jason L. Russell, a passionate runner often found it hard to find other African American males to run with, and noticed a lack of Black men running regularly in local races in the metro Atlanta area. Research shows that among African American males age 20 and older, 44.4 percent have cardiovascular disease and in 2009, Coronary Heart Disease (CHD) caused the deaths of 21,051 African American males. Black Men Run believes that running/jogging can change these alarming trends and are here to encourage African American males to get out and be active. Direct inquiries should be sent to firstname.lastname@example.org.